Media Trends, Question 1 (April 18th)

What do you think is the most important trend that is cutting across all media industries and having the biggest impact on both professionals and consumers?  Limit: 12 responses

Media Trends, Question 2 (April 18th)

Which two industries do you think will undergo the most change in the next 10 years? How will media professionals and consumers be impacted by those changes? Limit: 12 responses

Celebrity Culture Blog 7, Question 1 (April 11th)

Which celebrity has the strongest overall brand? What makes the brand so strong and what are some of the ways that the celebrity leverages her/his brand in the marketplace? Meanwhile, which celebrity’s brand needs to be revamped and why? What are some of the current problems with the brand?  Limit: 7 responses

Sports & Celebrity Blog 7, Question 2 (April 11th)

Why is branding so important in sports? How is it similar to, and different from, celebrity branding?  What are some of the ways that successful athletes and franchises leverage their brands in the marketplace?  Limit: 7 responses

Sports Blog 7, Question 3 (April 11th)

Has sports media reached a tipping point in its reliance on traditional media? What changes, if any, do you expect to see over the next 3 – 5 years?  Limit: 7 responses

Music Blog 6, Question 1 (March 28th)

Which streaming service has the most sustainable business model? And which one do you think is struggling?  Limit: 8 responses

Music Blog 6, Question 2 (March 28th)

After years of declining sales, the music industry has seen revenue increases the past two years. Do you think the industry has finally found a way to adapt to the changes in ways people consume music? Do you think that sales will continue to increase, flatten, or decline in the coming years? Limit: 8 responses